
Recent News
Seattle Parks & Recreation
Project:
Logo Design, Stationery Pacakge, Direct Mail Templates, Signage, Annual Report, Newsletter
Award:
Gold – Summit Award
Click on photo for larger image.
What do you do when you have two programs that often overlap but still need their own identity? What happens when the solution must be extremely cost-effective and flexible, as well? It's a tall order, but with Jennergy, there's always a way. The Jennergy Solution: Create a professional, high-caliber design that integrates custom illustration with impeccable typography. Pepper a custom color scheme that adds a sense of distinction with the family look. And round out the application with standardized templates that the client can use internally to generate professional looking marketing pieces on-the-fly.
The work for the Seattle Parks and Recreation began as a small project of reworking postcards, and became a full-fledge campaign of collateral. One of the pieces needed was an Annual Report for their Community Centers. The design needed to give the dry information life, yet still obtain the serious side of the subject. Using a double bump of both black and lime green, the report gives a rich, lively feel, and still is able to pull in the emotion from the reader from the use of the photograph.


